Ulrich Adam

Ulrich Adam is the Director General of Orgalim, the voice of Europe’s Technology Industries, representing the EU’s largest manufacturing sector and, with it, 770,000 innovative companies operating in the industrial branches of mechanical engineering, electrical engineering and electronics, and metal technology. 

As Director General, Ulrich is responsible for setting Orgalim’s strategy, acting as the senior representative of the European technology industries in Brussels and managing the operations of the association.  

Ulrich joined Orgalim in March 2025, with more than 20 years of professional experience in European association management and Brussels-based public affairs. He served as Director General of spiritsEUROPE from 2018 to 2025 and Secretary General of the European Agricultural Machinery Industry Association CEMA from 2013 until 2017. Prior to that, he worked nine years for the international consultancy Hill+Knowlton Strategies. 

A German national, Ulrich holds a PhD and MPhil degree in History and Social and Political Sciences from Cambridge University (UK).